He appealed for a modern, global environmental equivalent of U.S. President Franklin Roosevelt's 1930s "New Deal," which lifted the United States out of the Great Depression. "We need a Green New Deal," Ban declared. Coping with the financial crisis would need a "massive stimulus," he added. "A big part of that spending should be an investment -- an investment in a green future."
This sentiment has been echoed by many, including the U.N. Environment Programme (UNEP)under its Green Economy Initiative. The Green Economy Initiative is a partnership between UNEP and leading economists to provide research on creating a new green economy.