The One Day campaign is a small way to show your support to fight climate change. For every participant, Brighter Planet will donate 136 pounds of offsets -- the equivalent of one day's worth of CO2 emissions (based on the estimated average American footprint of 24.78 tons). The more people that give the gift of carbon neutrality for one day, the better. Thousands of gift recipients and givers will know that the climate movement is spreading far beyond the typical “environmental” realm and into the norm. All that Brighter Planet asks in return is that you consider conserving during the holidays.
Brighter Planet helps people take smarter steps for a healthy environment. With practical, carbon emission reducing solutions for consumers and businesses, Brighter Planet is committed to demonstrating that small, day-to-day actions can make a huge difference for the environment. To date, Brighter Planet members have offset 58 million pounds of CO2. The renewable energy projects they help build in communities across the United States decrease our national dependence on carbon emitting energy sources.
Why carbon offsets?
Carbon offsets play a crucial role in building a sustainable society. Many renewable energy projects are well suited to produce energy and meet stringent standards, but lack sufficient financing. Carbon offsets fill that void by investing in these projects.
What kind of offset projects does Brighter Planet support?
Renewable energy projects in communities across the U.S. decrease our national dependence on carbon-emitting “dirty” energy sources like coal burning power plants. Some are wind power in public school districts or open lands and others are cow power on family farms. They all meet Brighter Planet’s stringent project standards.
Where does conservation fit in to all of this?
The first step to reducing your footprint is to minimize the amount of dirty energy you use. Changes in your everyday life — some simple, others harder — will help. There are lots of ways you can conserve during the holidays and all-year long. While conservation is critical, it’s practically impossible to reduce your personal emissions to zero. You still need a place to live, a way to get to work, food to eat, and clothes to wear. This is where carbon offsets can be of great value.