In case you missed it, in May 2007, NBC Universal announced their "Get on Board" initiative which outlines their plan to "go green." This is part of parent company GE's ecomagination move toward sustainability. As part of the NBC Universal Get on Board initiative, there will be a companywide weeklong programming effort to educate TV viewers and Web and wireless users on ecological issues.
For the week of Nov. 4-10, green themes will be found in such shows as "The Office," "My Name Is Earl," "30 Rock," "Heroes" and "Deal or No Deal," plus in news offers, including "Today," "Nightly News," "Dateline" and on MSNBC and MSNBC.com.
Not to be outdone, ABC will be airing a green-themed "Extreme Makeover: Home Edition" on October 28.
Thursday, October 25, 2007
Nov. 4-10 will be "Green Week" on NBC
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2 comments:
I saw a commercial on NBC for this a little while ago, & I think it's GREAT! SO great, I've posted the link on a message board where hundreds will see it.
Thank you!
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