Saturday, September 1, 2007

Sustainable & Responsible Business of the Week - Nau, Inc.

Another sustainable and responsible company that is a great model for others is Nau, Inc.

Nau, Inc. was founded by a team of executives, led by Chris Van Dyke, who defected from Patagonia, Adidas, Nike, and other leaders in the industry. “We have aspired to design the entire enterprise from the ground up with the idea and ideal of sustainability at the center of the venture.” Their strategy includes “integrating sustainability attributes into our materials, products, processes, and stores; developing labor and environmental standards for the factories that make our products; and tracking, reducing, and offsetting our greenhouse-gas emissions.”

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