Wednesday, March 4, 2009

TerraCycle - Sustainable & Responsible Business of the Week

TerraCycle (Trenton NJ) is a true innovator in recycling and the pursuit of zero waste. The company's original product was TerraCycle Plant Food™, an all-natural, all-organic, liquid plant food made from worm poop and packaged in reused soda bottles.

Today, the product line consists of cleaners, fertilizers, composters, and more. The production process continues to minimize the need for newly created inputs and instead relies on recycling used products. For example, sprayers and caps put on the bottles are acquired from businesses that no longer need them; products are packaged in empty soda bottles, water bottles, and milk jugs; and even the TerrraCycle conversion centers are located in old run-down inner-city buildings that have been renovated.

Consistent with the company's knack for creating something useful from waste, TerraCycle now converts drink pouches into backpacks, lunch boxes, and pencil cases; cookie wrappers into notebook covers; newspapers into pens and pencils; e-waste into trash cans; and more! Individuals or organizations can sign up to collect and send in needed items for payment.

TerraCycle was started by Tom Szaky and Jon Beyer in 2001.

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