Monday, March 31, 2008

The "We" Campaign: We Can Solve the Climate Crisis

This week, Al Gore has launched the "we" campaign, a project of the nonprofit he founded, The Alliance for Climate Protection. The goal of the "we" campaign is to educate the U.S. and the world about the need for action on climate change and to reduce greenhouse gas emissions. The campaign also urges elected officials to take action toward solutions, provides suggestions and solutions for individuals, corporations, and governments, urges the media to ask elected officials more questions on climate change, and asks lenders to consider climate impact when funding new coal plants.

The campaign will reach people through advertising, online organizing, and partnerships with grass-roots groups. You can watch the first television advertisement and other videos on their website. At their site, you can sign up for action alerts, read success stories of individuals and businesses, watch for the opening of the "we" carbon neutral store, and learn more about the campaign.

You can visit the "we" campaign website at

1 comment:

ozzy said...

I am shocked by your Ad:
We didn't had to wait for someone else to... etc...

The rest of the world didn't wait for you guys to think about the climate crisis !!!

Switzerland and countries from the north of Europe worked on that subject since many many years.

You always think you are the bests, but in this particularly case you should create an ad indicating that you Americans, are the worst!

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